A Toast to Diversity and Pride
At Fred’s, we believe every flavor tells a story, and every experience deserves to be celebrated with authenticity. This Pride Month, we’ve partnered with two iconic spirit brands—Smirnoff and Johnnie Walker—to introduce our exclusive Pride Specials, a limited-edition collection of cocktails created to honor diversity, free love, and the vibrant identities that make the world more colorful.
Available until June 30, this special offering is more than just creative mixology—it’s a celebration of inclusion, visibility, and pure joy at its fullest expression.
A Celebration You Can Taste
Located in Cancún’s Hotel Zone, Fred’s is known for its fresh approach, lively atmosphere, and architecture that opens up to the Caribbean. This month, that signature essence shines brighter with our Pride Specials, crafted to accompany every toast to self-love, freedom, and genuine connection.
Picture yourself by the lagoon, surrounded by laughter, great music, fresh seafood—and a cocktail in hand that speaks your language: the language of pride.
Cocktails with a Cause: Discover the Pride Specials
Each cocktail in this collection was crafted with a distinct personality, highlighting the unique flavor profiles of Smirnoff and Johnnie Walker, two brands that have been part of celebrations for generations. Designed especially for this month, the recipes feature fruity, vibrant, and refreshing elements—perfect for Cancún’s tropical setting and ideal for any moment of the day.
✦ Fresh ingredients
✦ Vibrant presentation
✦ Rainbow-inspired creations
Because at Fred’s, Pride is also served in a glass.
The Perfect Time to Raise Your Glass
Whether you’re part of the LGBTQ+ community or here to support the ones you love, our Pride Specials are an open invitation to celebrate authentically. Each cocktail captures the free and festive spirit of Pride Month, and every visit to Fred’s becomes a memory worth keeping.
From June 1 to 30, take a pause, raise your glass, and make your moment count.
A Lasting Gesture
Beyond the flavor, this campaign is accompanied by a welcoming atmosphere, visible messages of support throughout the restaurant, and a team committed to making every visit feel safe, warm, and unforgettable. Toasting at Fred’s during Pride Month also means supporting a space that celebrates authenticity—every day of the year.
Book Now and Celebrate Pride with Us
Whether you’re closing a beachside afternoon or starting the night with an unforgettable toast, our Pride Specials are waiting for you at Fred’s Cancún.
Reserve your table, follow us on social media, and be part of this limited-time edition, available only through June 30.
Because at Fred’s, every flavor celebrates who you are.
We’ll be waiting at Cancún’s best seafood restaurant to continue serving pride, flavor, and unforgettable moments—always.
